Bharti Group in Talks to Sell Insurance Stake to Prudential in ₹8,000…

Sarah J · 2026-04-24T17:34:54.000Z

The Bharti Group is reportedly in advanced discussions to sell up to an 85% stake in its life insurance business, Bharti AXA Life Insurance, to UK-based Prudential Plc in a deal valued at approximately ₹7,000 crore to ₹8,000 crore. If completed, the transaction would mark a major strategic shift for Bharti Group and significantly expand Prudential’s footprint in India’s growing insurance market. The proposed valuation reflects a sharp increase from last year, when Bharti sold a 15% stake to 360 One at an implied valuation of around ₹3,000 crore. The higher valuation highlights rising investor confidence in India’s insurance sector and stronger deal multiples for quality assets. For Bharti Group, the potential sale aligns with Chairman Sunil Bharti Mittal’s strategy to focus capital on core businesses such as telecom, digital infrastructure, 5G expansion, and international connectivity. Bharti has already streamlined parts of its financial services portfolio in recent years. For Prudential Plc, the acquisition would be a significant move to deepen exposure to India, one of the world’s fastest-growing insurance markets. Prudential already has investments in India and has been exploring further expansion opportunities in life and health insurance. While discussions are ongoing and due diligence is underway, the deal underscores growing foreign interest in India’s financial services sector, where rising incomes, underpenetration, and digital distribution are creating long-term growth opportunities.

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Bharti Group in Talks to Sell Insurance Stake to Prudential in ₹8,000… | SEINET